Trying to sell a house in the midst of a global recession is not a fun thing to do.. Not only does there seem to be more time wasters on the prowl, but the serious buyers seem to always come up short on cash. However, by taking a proactive approach to your sales strategy you can turn your luck around quite easily. This article shows you how!
The Recession Salesperson
You need to take aim at people’s wallets. If they’re looking to buy a house in such a bad economy, they’re probably rich. Keep this in mind when choosing your asking price. Don’t just offer your house for half price, as you’ll be cheating yourself out of cash. Focus on a small profit that doesn’t overstretch the mark.
Urgent, No-fuss Advertising
When setting up your marketing campaign, think about the message you want to convey. Don’t seem desperate in your approach, as you’ll attract only low bidding prospects. Instead, focus on speed and originality. „Own This House Today“ is a much better call-to-action than „Urgent To Sell To Avoid Foreclosure“. Be original and exciting!
IKEA Tweaking Guide
To boost the perception of high value in your home, consider the following IKEA options:
– Go out and buy modern, attractive light and shower fittings. Think about energy efficiency and water saving options, as being eco-friendly will boost your sale chances.
– By some cheap furniture and do the wood staining yourself. Sell these bits and pieces with the house for a bit of extra value for your buyer.
– Door knobs, cupboard handles, even your shower curtains will make a big impression on how much your home seems to be worth.
– If you’ve got an outdoor entertainment area, think about buying cheap but attractive outdoor furniture set. Again, you can do the wood staining yourself to give a less IKEA-style appearance.
Immobilienmakler Heidelberg Makler HeidelbergSource by Jack Ingles